Ok, let me tell ya how to keep an eye on them keywords in that Google Analytics 4 thingy. Folks keep talkin’ ’bout it, so I figure it must be important. Now, I ain’t no fancy computer whiz, but I reckon I can explain it simple enough for ya.
First off, gotta make sure you got that “Enhanced Measurement” thing turned on. Sounds fancy, don’t it? But it just means the Google thingy is watchin’ more stuff for ya. Like, when folks are lookin’ for things and end up on your website, it’ll tell ya what words they used. That’s them keywords, ya see.
Now, you gotta make a special place for them keywords in that Google Analytics 4. They call it a “custom dimension” but don’t let that scare ya. It’s just like makin’ a new shelf in the cupboard for your flour. Gotta have a place for everything, ain’t that right? So you make this new shelf and tell the Google thingy to put all the keywords there. Makes it easier to find ’em later.
Then, you can look at the Google Search Console thingy too. That’s another place where them keywords are hangin’ out. It’s like havin’ two windows to look outside. You can see more that way. The Search Console shows ya what words folks are typin’ into Google to find your stuff. Pretty handy, I tell ya.
- Why’s this important? Well, if you know what words folks are usin’, you can make sure your stuff is showin’ up when they search. It’s like puttin’ a sign out front of your store that says “Fresh Pies Here!” if you’re sellin’ pies. You gotta tell folks what you got, or they ain’t gonna know.
Some folks, they pay for ads on Google. Them paid ads, they got keywords too. And there’s a way to track them in Google Analytics 4 as well. That guide they talk about, it’ll tell ya how to do that. I ain’t gonna get into all that mess, it’s too complicated for an old lady like me.
There’s also this place in the Settings, somethin’ about “E-Commerce Settings” and “SEO, Google Analytics & Social.” Sounds like a mouthful, don’t it? But it’s just where you put them keywords for your store. You write ’em down, separated by them little commas, and the Google thingy knows what your store is about. You gotta tell it, ya see. It ain’t a mind reader.
And then there’s the “SEO Snippet.” That’s just a little bit of writin’ that tells folks what your store is all about. You gotta make it sound good, so folks wanna come in and look around. Like puttin’ a pretty picture in the window to draw folks in.
Now, why’s all this keyword trackin’ important? Well, it helps ya see what’s workin’ and what ain’t. If you see folks are lookin’ for “apple pies” and you ain’t got none, well, maybe you should start makin’ apple pies. Or maybe you got ’em, but folks ain’t findin’ ’em. Then you gotta fix your keywords so they can see them pies.
It’s all about makin’ it easy for folks to find what they’re lookin’ for. And if you know what words they’re usin’, you can help ’em out. Simple as that.
So go on and try trackin’ them keywords in that Google Analytics 4 thingy. Don’t be scared. It ain’t as hard as it sounds. Just follow them steps and you’ll be fine. And if an old lady like me can understand it, you can too.
Now, I gotta go make some pies. All this talk about keywords made me hungry.
Tags：Google Analytics 4, Track Keywords, SEO, Google Search Console, Enhanced Measurement, Custom Dimension, Paid Ads, E-commerce Settings, SEO Snippet, Website Traffic
