Well, if you wanna learn how to use that Google Ads Keyword Planner thing, lemme tell ya, it ain’t that hard once you get the hang of it. Now, first thing you gotta do is open up your Google Ads account. That’s the start, don’t forget that! If you ain’t got one, just go ahead and set it up. Ain’t no big deal, they’ll walk ya through it. Once you got your account up, look for the little icon up there, looks like a wrench or something. That’s your tools section, go ahead and click on it.
After you click that, you’ll see a whole bunch of things drop down. You want the one that says ‘Planning.’ Ain’t hard to find, just look for it. Under ‘Planning,’ you’ll see the Keyword Planner. Click on that, and that’s where the magic happens. It’s like a big ol’ tool that helps ya find words people be searchin’ for when they wanna buy somethin’ or look up somethin’ like your product or service.
Now, once you click on that, you’ll be taken to a page where you can start puttin’ in some words that you think might work for you. You just gotta type in a few ideas, and the Keyword Planner will give you a whole bunch more suggestions. It’s like goin’ to the market and seeing what’s on sale—except, this time, it’s keywords! Real handy, trust me.
What’s good about this tool is that it shows you how many people are searchin’ for those words, and how hard it might be to get to the top of the list for those words. If you’re tryna get your ads to show up high, you wanna pick words with high search numbers, but not too many people fighting for ‘em. That’s the sweet spot! Keyword Planner will help you find that balance.
Now, if you don’t wanna spend no money on ads just to use the tool, you can still use it. All you gotta do is set up your Google Ads account and switch over to Expert Mode. Don’t be scared of that mode, it’s just a fancy name for somethin’ that lets you use all the tools without paying for ads right away. So, you won’t have to put any money down until you’re ready to run your ads, and by that time, you’ll know what keywords to use, thanks to the Keyword Planner!
There’s some other little tricks in there too. For example, you can choose the location and language of the people you’re targetin’. So, if you’re only sellin’ your stuff to folks in a certain area, like around your hometown or across the country, you can narrow it down real easy. Ain’t that nice? Just make sure you’re pickin’ the right place so your ads go to the folks who might actually need what you’re sellin’.
Another thing is to keep an eye on the competition level. That tells ya how many folks are out there usin’ the same keyword you’re thinkin’ about. If the competition’s high, that means a lot of people are fightin’ for that word, and it might cost ya more to run your ad. But if it’s low, it’s an easier chance to get seen, without breakin’ your bank.
If you’re workin’ with a small budget, you might wanna stick with those low-competition words. It’ll help you get your ad out there without spendin’ all your savings. But if you’re ready to spend a little more, you can go for those high-search, high-competition words. Just make sure you got the cash for it!
So, here’s the rundown:
- Open Google Ads and click on that tools icon.
- Under Planning, find Keyword Planner.
- Put in a few ideas, and it’ll give you a list of suggestions.
- Look at the search volume and competition for each keyword.
- Pick the ones that fit your budget and needs.
- If you’re not ready to spend money yet, switch to Expert Mode, and you can still use it.
That’s pretty much it, folks. Ain’t no need to be scared of this Google Ads Keyword Planner thing. Just dive in, and you’ll see how easy it is to use! Before you know it, your ads will be all over the place, and people will be clickin’ on ‘em left and right. Just remember to keep an eye on those keywords, and you’ll be just fine.
Tags: [Google Ads, Keyword Planner, How to use Keyword Planner, Google Ads Keyword Research, SEO tools]
